Vision: To win the trust of Clients and get leading positions in delivering services to Ukrainian families Mission: Socially-oriented Bank for every family of Ukraine. We take care of creating value for each shareholder, client and employee. Rodovid Values
Efficiency. We start every task with an objective in mind. We direct our energy and creative potential to achieving the best results for the Bank. We always look for ways to improve efficiency and to develop the business process we are involved in. We recognize that team work benefits the result most of all. One team. The Rodovid family unites thousands of people all over Ukraine. The word “team” is of high importance to us. We value the individuality of every member of the team and strive to maximize the investment of everyone in a team result. To maximize the work efficiency of the team it is necessary to create an atmosphere of trust and respect. Trust and respect We support and take care on each other. We demonstrate due respect to our colleagues regardless of the position they hold. We each deserve trust and thus trust others. A friendly working environment positively influences relations with our clients. Client orientation The Ukrainian family as client of the Bank is our main focus and determines all our activity. We always strive to gain the loyalty of clients by creating needed for banking products, providing high-quality services and provoking their positive emotions. We also take care to satisfy the needs of our colleagues from other departments who are our internal clients. We are responsible for providing services to both internal and external clients in accordance with the highest standards. Responsibility We understand our responsibility to external clients, management and shareholders of the Bank, regulators and society. Thus we always meet our commitments and are personally responsible for our actions. Initiative One of our characteristic features is fresh thinking. We encourage and support initiatives. We find new possibilities for generating economic results. Based on our experience and using a creative approach we generate ideas that help increase efficiency and better satisfy existing and potential needs of our clients. Singleness of purpose We form goals that help the Bank to realize its strategic priorities. We look for and find ways to achieve our goals. We clearly understand our personal goals and their role in achieving the goals of our departments and the Bank in general. Our goal is victory, not participation
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